While yet again we are treated to more nauseating drivel from our press without shame, perhaps today might be fitting and put this shameful farce in it's true perspective and spend not just a moment or two to think of the other children, in their tens, if not hundreds of thousands that will never experience that first day of school.
And let us never forget the who and the why.
Parents' Pain As Twins Join Madeleine School
Kate and Gerry McCann have watched their twins start at the primary school where missing Madeleine should already be a pupil.
Madeleine had already been accepted at the school and was meant to start lessons four months after she disappeared while on holiday in Portugal on May 3, 2007.
It was a proud moment for her parents when they dropped off twins Sean and Amelie for their first day in primary class in Thurmaston, Leics.
But the occasion was tinged with overwhelming sadness for the couple.
Staff at Bishop Ellis Roman Catholic Primary kept an empty desk and locker for Madeleine when she vanished - and they still keep a candle burning in the hope she will one day return.
A message on the school's website says: "We are sorry that we are not yet able to welcome Madeleine to our school as we had hoped to.
"Our thoughts and prayers remain very much with the McCanns as we continue to pray with them for Madeleine."
Above it is an aerial photo of pupils standing in formation in the playground, spelling out the words 'Find Madeleine'.
An internet banner shows a picture of the missing girl as she was aged three, when she disappeared, and an "age-progressed" image of how she would look now.
The twins were driven the five miles to school from their family home in Rothley.
An Ofsted report carried out in May this year described the school as "outstanding" and said the pupils were "admirably well behaved".
Kate and Gerry, both 41, have vowed never to give up the hunt for their daughter.
Last month their private investigators revealed details of a "Victoria Beckham lookalike" they want to trace.
She was seen by two British men in Barcelona, Spain, three days after the girl went missing from her parent's holiday apartment in Praia da Luz.
The woman said something to one of the men which convinced the McCanns' detectives she might have information about Madeleine. Sky
This has to be one of the most nauseating displays of fucking hypocrisy that has ever been my misfortune to come across.
